Introducing USA SPORTS, the Home of NASCAR, PGA TOUR, Premier League, WWE, WNBA & More
From NASCAR and the WNBA to the PGA Tour and more, USA Network, the Golf Channel, and CNBC will be jam-packed with action.
USA Network and Golf Channel have scored a game-changing opportunity for sports fans.
Get ready because an extravaganza of basketball, golf, motorsports, wrestling, volleyball, and soccer is coming to TV in 2026, and it will be easier to watch than ever.
Parent company VERSANT has announced the creation of USA Sports, a new brand encompassing more than 10,000 hours of action-packed programming across USA Network, Golf Channel, and CNBC.
With amped-up coverage of NASCAR, WWE, the PGA Tour, the Premier League, the WNBA, and more, USA Sports will have something for sports fans coast-to-coast.
“Our new USA Sports brand and division name leans into USA Network’s decades-long reputation as a top national sports and entertainment network,” said USA Sports president Matt Hong in a Nov. 12 press release. “USA Sports has something for all sports fans across the country.”
What’s in store for 2026 and beyond
The vibe? Action-packed. The access? Unbeatable. And the best part? There is even more to look forward to with an expansion into women’s sports.
Note to wrestling fans: Cancel your Friday plans in 2026, as all the rule-breaking chaos of WWE SmackDown will continue to beam right to your couch every Friday night.
USA Sports will be the home of the NASCAR Cup Series Playoffs once again in 2026, producing the final 14 races of the season, with 10 airing on USA Network beginning next summer.
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Premier League fans have watched their favorite clubs on USA Network for more than a decade and will continue to do so when the calendar flips, with USA Sports presenting more than 175 matches from across the pond over the course of the 2025-26 season.
USA Network will be the new home of WNBA in 2026, with more than 50 games next season—including WNBA Finals games—headlined by Wednesday night double-headers during the regular season. And if that weren’t enough already, the Atlantic 10 college basketball games will certainly bring the thrills, with more than forty men’s and women’s games, including weekend double-and-triple headers.
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Also joining the USA mix is League One Volleyball or LOVB (pronounced “LOVE”), the premier women’s volleyball league, with the Wednesday night Match of the Week on USA Network starting in January leading up to the LOVB Championship Match in April.
USA Sports continues to have the most robust golf portfolio in sports media, with major championships like the U.S. Open, U.S. Women’s Open, Open Championship and AIG Women’s Open on USA Network. Golf Channel maintains its own strong brand identity as the TV home of golf in the U.S., the home of the PGA TOUR and will provide roughly 3,200 hours of live golf coverage—nine hours a day!—spanning top tours throughout the world.
On top of this, USA Sports’ portfolio is enhanced by VERSANT’s digital and streaming sports businesses, including GolfNow, the largest online tee-time marketplace in the world, the GolfPass membership program co-founded by Rory McIlroy, and the youth sports technology and video platform SportsEngine.
