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How Kitsch founder turned a passion into a success

CLIP03/29/23

Entrepreneur Cassandra Thurswell, the founder and CEO behind the hair care brand Kitsch, opens up about the beginnings of her company and how she’s expanding into getting an entire aisle for her products at Ulta. Jill Martin shares her story.

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Tags: interview, NBC News, news, today, Today Show, Current Events, newscast, politics

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