Today, USA Network announced that it is partnering with GLAAD, the leading non-profit LGBTQ+ advocacy organization, to celebrate National Pride Month this June. Through a multiplatform campaign that includes Pride-themed marathons, custom short-form videos, fan testimonials, PSAs, all-new podcast episodes and a variety of fresh editorial, the partnership will spotlight positive LGBTQ+ representation all month long. USA’s sister network Syfy will also be participating in this initiative.
GLAAD will further support this Pride campaign across their social and digital platforms and share PSAs featuring resource and donation links. USA and GLAAD will also be partnering on virtual talent-driven events and social initiatives, which will be announced at a later date.
“During a time when many Pride events have been cancelled, SYFY and USA are offering viewers a place to celebrate and feel celebrated with specialty content in honor of National Pride Month,” shared Chris McCumber, President, USA and SYFY. “We are so grateful for GLAAD’s partnership and advocacy towards positive representation, and look forward to joining together to celebrate the LGBTQ+ community throughout June.”
“SYFY and USA each have long histories of sharing LGBTQ stories that entertain, enlighten, and inspire and this Pride month will bring empowering content and series to fans all over,” said GLAAD Chief Communications Officer Rich Ferraro. “During a Pride month when many LGBTQ community members will not be able to gather in-person, LGBTQ visibility matters more than ever and SYFY and USA’s content will help to ensure the spirit of Pride still shines bright.”
Be sure to check out the Pride-themed marathons and original programming listed below and follow along with USA’s social and digital platforms throughout the month of June.
LAW & ORDER: SVU “Stand Up with Pride” Marathon Hosted by BD Wong (Sunday, 6/7 from 9am-11pm on USA) – Specially curated marathon of the fan-favorite crime drama featuring impactful LGBTQ+ storylines hosted by BD Wong, and include custom wraps and resource pages from GLAAD throughout.
MODERN FAMILY Marathons (All month long on USA) – Jam-packed marathons of the fan-favorite family comedy series that broke down barriers for LGBTQ+ representation. Themes include “Love is Love,” “Here Come the Grooms,” “My Two Dads,” and more; will feature resource pages from GLAAD throughout
TALK STOOP Pride Week Interviews (Monday, 6/1-Friday, 6/5 throughout the day from 11am-3pm on USA; will also be available on YouTube all month long) – TALK STOOP will be celebrating National Pride Month by airing Pride-themed short-form interviews hosted by Nessa Diab throughout the first week of June. These interviews will include Carson Kressley, Gigi Gorgeous, Wanda Sykes, Natalie Morales, Cynthia Germanotta, Jonathan Adler and Simon Doonan, and will focus on advocating for equality and celebrating members of the LGBTQ+ community.
GLAAD rewrites the script for LGBTQ acceptance. As a dynamic media force, GLAAD tackles tough issues to shape the narrative and provoke dialogue that leads to cultural change. GLAAD protects all that has been accomplished and creates a world where everyone can live the life they love. For more information, visit www.glaad.org.